THE BEST LINKEDIN MARKETING COMPANY IN NAKURU
Advertise your business to millions of potential B2B customers with the best LinkedIn Advertising Agency in Kenya.
Get hundreds of B2B Leads by Advertising on LinkedIn.
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Work With the Best LinkedIn marketing company in Nakuru and Generate Unlimited Qualitative Leads
LinkedIn is the largest and widely utilized professional networking site in the world. With over 1.5 billion active users, it is the most effective way for businesses and brands to communicate directly with professionals all around the world. It’s a tool for increasing your professional influence and expanding your social network. Cosmic Butterfly has provided LinkedIn marketing services to over 180 firms, and this platform is the cornerstone of every great B2B social media marketing and communication plan.
To captivate and engage your audience, Cosmic Butterfly creates bespoke and unique ads that are loaded with rich content such as short videos, gifs, and images. As the best social media agency in Nakuru, our solutions are optimized and custom-created to match your objectives with your target audiences. We can assist you with determining the right audience as well as monitoring what is being said about your company on social media. Advertisers can use this platform to target people based on their occupation, job title, corporate position, location, and much more. As a result, it is proven to be the ideal platform for B2B clients to produce high-quality leads.
Types of LinkedIn Advertising Services we offer in Nakuru, KENYA.
- Sponsored Content–Sponsored Content is a terrific way to promote existing material on your business’s page. Based on your tailored target demographic, you can run LinkedIn advertising campaigns on desktop and mobile devices. With LinkedIn profile data, you can create an ideal audience and engage with people who are interested in you or your company.
Why would you want to utilize Sponsored Content?
- Make your message known to a huge audience.
- Because of the rich media, viewers will stay engaged.
- Increase the number of people who are following you.
- Increase the number of impressions and clicks on your posts.
- Sponsored In Mail – You can send personalized adverts to a LinkedIn user’s inbox. As a result, each message delivered to potential consumers takes on a more personal tone. A sponsored In Mail will be provided to active users regardless of their device, whether desktop or mobile. This is one of the most effective methods for generating more qualified leads.
Why would you want to utilize Sponsored in Mail?
- Helps attract more leads.
- A great option to send personalized messages.
- Higher conversion rate.
- A/B test messages to see what works best.
- Text Ads– A compelling headline, description, and even an image are all examples of these elements. You may build numerous ad versions of each campaign with this type of ad, making it simple to evaluate which images and descriptions perform best. It is important to remember, however, that these advertisements can only be viewed on a desktop computer.
Why would you want to utilize Text Ads?
- Easy and simple set up
- User friendly and fast.
- It makes it easier to keep track of conversions.
- Pay solely for the advertising plan that works. CPC (cost per click) and CPM (cost per impression) are two terms for the same thing.
Cosmic Butterfly’s LinkedIn Advertising Process
Research: We first start by gathering adequate knowledge regarding your business and service offerings. We then move on to identify your target audience filtered under certain parameters such as company, job position/title, education qualification, skills, etc.
Budgeting: As compared to other social media platforms, advertising through LinkedIn can cost a bit higher. On average, marketers pay $5.26 per click and $6.59 per 1000 impressions on LinkedIn. Therefore, as a LinkedIn marketing agency, we devise an advertising plan based on the amount you are planning to invest in such kinds of promotions without compromising on the return on investment. This involves optimization of the audience, budget, and ad types.
Targeting: – This is the most crucial aspect of any advertising strategy as this step defines who your ad will be shown to. One of the primary benefits of marketing on LinkedIn is the ability to target based upon first-party, self-reported information. It’s best to partner with a LinkedIn marketing company with expertise in the field as you do not want to go wrong at this step since it’s not only expensive but also targeting wrongly can lead to irrelevancy and fewer leads.
Campaign setup – Once your ad budget is in place, we move forward to choose an ad format (sponsored content, text ads, or both.) As a best practice, we always create multiple versions of the ad copy and the creatives as we understand that the audiences viewing the ad are different. What may appeal to one may not interest the others. Hence, we incorporate variations so that we do not miss out on a single lead.
Measure and optimize – At Cosmic Butterfly, we understand that advertising on LinkedIn can be expensive and therefore we leave no room for negligence. We keep an eye on the metrics to stop low performing ads or boost ads that are doing considerably well. We track and measure reports to gain visibility on what is working for your brand and keep optimizing to get the best results.
LinkedIn B2b Marketing Services Offered by Cosmic Butterfly Digital
Creating your LinkedIn business page – We can create your custom LinkedIn business page or help you enhance your current one. The benefit of having your own company page is that you can advertise and engage with potential customers and use it as a personal space to engage with them. Furthermore, it acts as a face in front of your brand and helps enhance visibility and reach.
Campaign strategizing and setup – As a reputable social media agency in Nakuru, our team is well equipped with the latest social trends and knows exactly what works best for your objectives. We will help you strategize and develop custom and unique advertising campaigns that generate authentic leads.
Ad copy development – Right from research to multi-lingual content creation to graphics, gifs and videos, we at Cosmic Butterfly Digital do it all. Our team will create a content calendar for you and based on your approval we will set up all your ads. You can rest assured as we guarantee results.
LinkedIn ad monitoring – Nothing goes unattended. Our team of data analytic specialists continuously monitors your ads to check if they are running and performing well or not. We value every penny you pay, therefore if for some reason your ad isn’t performing well, we stop them immediately and revise them in a way that delivers profitable results.
Keeping your ads engaged – After running your ads our job doesn’t end there. As a digital marketing agency, we house a team of social media specialists who monitor each and every action taken on the page and respond to them immediately. Timely responding to incoming engagement is crucial and we are best at doing that.
Ad Reporting and tracking – We devise elaborate monthly reports for all the ad campaigns we run for you. This helps measure the results and ROI. This practice also provides you with a clear understanding of how your campaigns are performing and how much growth have you witnessed. Furthermore, it reviewing the reports helps bring newer and better ideas to optimize campaigns and take them a notch higher.